AVENGERS #164 (35 cent Variant)
(Oct 1977)
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FANTASTIC FOUR #184 (35 cent Variant)
(Jul 1977)
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NOVA #14 (35 cent Variant)
(Oct 1977)
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Marvel 35 cent Price Variants
Sunday, July 18, 2004 10:05:09 PM
(excerpt)
Below is a complete list of all the 1977 Marvel comics which had 35 cent variant covers. Once again, much of the information included was first gathered by Jon McClure, and was published in several issues of Comic Book Marketplace. As with the 30 cent variants, it is believed that there is a 35 cent variant for every book Marvel published for five months prior to the actual price increase to 35 cents. As far as I know, however, this has not been proven, for certain. For example, only recently has a copy of Scooby-Doo 1 been found, and only one Western book and one copy of a Sgt. Fury issue have been discovered. The purpose of the variant versions was to test market-resitance to the increase. In fact, an ebay seller recently produced a letter from Sol Brodsky documenting that the 35 cent copies of Star Wars 1-4 were authentic and part of Marvel's marketing research (thanks to Dan Cusimano for the letter).
The situation with 35 cent variants is much more simple than with the 30 cent variants from the year before, and can be summed up in one word: RARE.
(NOTE: Only Perez-related titles are listed here.)